Need help with marketing? Get your personalised Marketing Support Pack.

Category: Pro Content

IMC114: Focus On – Contact Forms

To watch the full video and get access to all previous videos and resources join my Marketing Club - Get free access for 30 days

We shine the spotlight on websites for major brands to review the good, the bad and the ugly. This month we turn our gaze to contact forms, dissecting their strengths and weaknesses. Reviewing how easy they are to find, access and navigate and whether they are visually interesting.

(more…)

IMC102: The Future of Marketing

To watch the full video and get access to all previous videos and resources join my Marketing Club - Get free access for 30 days

In light of recent AI advancements I want to revisit a discussion from 2021 where I chaired a discussion on the shifting landscape of marketing with Nicky Ayers (Ecl-ips CCTV), Catherine Every (Pippin Copywriting) and Jon Johnson (Mountain Perspective). We looked at challenges that could impact on our strategies for lead generation. It’s interesting to see how little these have impacted us in the last 2 years but will probably see slower change over the long term. 

(more…)