Getting your website on Google Search is an important step in making your website discoverable to your target audience. Here’s a step-by-step guide on how to get your website on Google Search.
Backing up your WordPress website is essential to protecting your website from data loss. Here’s a step-by-step guide on how to back up a WordPress website.
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Ben is joined by Herefordshire based photographer and videographer, Dan Barker from Dan Barker Studios to discuss why it is important to work with a professional photographer when marketing your business.
Keywords are crucial in Search Engine Optimization (SEO) and can help you rank higher in search engine results pages (SERPs). Here’s a step-by-step guide on keywords and their importance for SEO.
Ben and Clare are joined by Dave Hargest (Selmach Machinery) and Jack McCaughtrie (Core Tree) to discuss the impact AI chatbots are already having on marketing.
Google Analytics is a powerful tool for tracking website traffic and understanding user behaviour. Here’s a step-by-step guide on how to set up Google Analytics on your website.
Google Search Console is a free tool allowing you to monitor and maintain your website’s presence in search results. Here’s a step-by-step guide on how to sign in to Google Search Console.
A slow website can be frustrating for visitors and can impact your website’s search engine rankings. So here’s a step-by-step guide on how to speed up your WordPress website.
We open the club and invite two guest members Barnaby Tompkins (Coltswold Hound) and Alison Creighton (Doodle Dogs) to have a website & marketing review where we will share SEO tips, content ideas and different ways they can draw more traffic to their website.
Google Analytics is a powerful tool for tracking website traffic and understanding user behaviour. Here’s a step-by-step guide on how to use Google Analytics to improve your website performance.
Google is one of the largest tech companies in the world and offers a range of services, including email (Gmail), online storage (Google Drive), and much more. To access these services, you need a Google account. Here’s a step-by-step guide on how to create a Google account.
As many of you are aware, Google is the world’s leading search engine, receiving around 8.5 Billion searches a day (according to Internet Live Stats, 2022). So why not promote your business on a platform like Google that not only has a local reach but a national, global reach?
Firstly, you need to set up a Google Account, if you already have an existing one, you just need to sign in. Once it’s all been set up, you can now add a business profile. This will then need to be verified for eligibility purposes. It’s worth knowing that creating a business profile is free and it’s a great way for users to find you on Google Search and Maps.
Ben and Clare are put in the hot seat as they answer SEO Marketing questions! From findiing out how to find your Keywords to trying out Open AI to generate website content.
For the final IMC episode of this year we thought we would do something a bit different and hosted a live festive quiz show down. Join us and five of our members as they battle through our general knowledge, creative and interative activities to win a tasty prize…
To watch the full video and get access to all previous videos and resources join my Marketing Club - Get free access for 30 days
Ben shares tips and ideas on how to feel more in control of your work, emails and tasks. From apps and systems, to changing your mindset, Ben covers the core concepts he uses every day.
From the Daily Difference email over on The Carbon Almanac. Signup here.
“Plastic is made from fossil fuels, which release carbon dioxide that warms our Earth. And, believe it or not, most plastic cannot be recycled even when you put it in a recycling bin.” (Excerpt from our free kids’ book Generation Carbon: It’s time to start, page 31)
So, think sustainable if you’re in charge of the office gifts (or any gifts) this holiday season. And if someone offers you some junk, say no. If enough gets turned back in, companies will stop giving them away.
Books (including The Carbon Almanac), gift cards, and food are all better choices than pens, drink cozies, and mouse pads.
Don’t by crap to give away and don’t accept crap that is given to you – from a business at least, you might have to be more diplomatic if it’s from a friend – Individually we can make a difference. I’m a big fan of giving brownies.
We open the club and invite two guest members to have a website & marketing review where we will share SEO tips, content ideas and different ways they can draw more traffic to their website.
This is a fantastic session where you can sit in the wings and glean ideas for your own website! This month we are joined by Jo Biggadike (The Ambling Press Printmaker) and Ruth Twiggs & Jon Parsons (The Cotswold Cabin Company)
We were joined by Paige NeJame who shared the journey behind, The Carbon Almanac. This book provides a powerful tool to help us create change, right here and right now and be greener with our marketing. When it comes to the climate, we don’t need more marketing or anxiety. We need established facts and a plan for collective action.
