I’m joined by Jack Nelson (Photographer) to discuss why great photography is crucial to show your property in the best light.
Notes
The importance of great photography
- Why is it worth the time and money?
- Examples: Exterior Croome Court, Interior Croome Court & Heath Town
Get the lighting right
Examples: Kensington Palace & 3D Render image comparison
Staging
- Interior or exterior
- Make sure everything is neat and tidy
- Image examples: Airbnb Slide 17 & Airbnb Slide 18
- Light and bright
- Dark and Dull
- Trace of life
Video walkthrough
- Drone or Handheld
- Understand the layout and flow better than photos
- 3D Experiences
3D Experiences
Matter Port
- User lead, Immersive, Fun
- System to capture and display 3D Photography Visitors explore in their own time
- Ideal for estate agents, also great for holiday lets and shops
- Make your own Matterport 3D on iPhone
- Matterport demo on https://bengoughproperty.com
Augmented Reality (AR)
- Move freely within 3D space View products in situ
- Communion AR example and commentary video
- www.apple.com/augmented-reality/