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For this episode I’d like to share an extract from my Marketing Boost webinar where I share how you can be remarkable in your business and why that matters. Credit goes to Seth Godin for the idea.
A great explainer from Seth on what trademarks are, well worth a listen. Until listening I was ignorant of the difference between the ™ symbol and the ® symbol. One is legally recognised and registered and the other is your assertion of an unregistered trademark.
I share an extract from my Marketing Boost webinar where I show a technique to better understand your customers needs.
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