How to get your guests to promote your podcast

Every podcaster who does interview shows struggles in booking, interviewing, and following up on their guests to some degree. Building rapport is an added hurdle at times too.

On this episode, we continue last week’s conversation with Rob & Kennedy of The Email Marketing Show and dig into the process of preparing, emailing, scheduling, & interviewing guests, and reconnecting with them after the podcast goes live.

If you have a podcast, this episode is worth a listen.

Even though we’re changing tack on the podcast and reducing the number of guests, the idea of using automated emails to get guests excited for when their interview is published is a great idea and something I should have done years ago.

Author: Ben Kinnaird
Ben gets businesses better leads by focusing on measurable improvements. He is also an Event speaker on marketing, Author, Podcaster and founder of the Inventive Marketing Club.


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