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Accessibility and Email Campaigns

Following my interview with Bik Lee from the RNC I came across this helpful article on accessibility in email from Campaign Monitor in my reading queue.

Blindness and other degrees of vision impairment are more common than many would think. 285 million people worldwide are considered to be visually impaired

Worth reading for those who have a hand in the design of their email campaigns. Many of the points they mention also apply to website development and copywriting.